Buy Used and New Malcolm Mc Donald Books

Key Marketing Concepts (Macmillan business)

by Mike Meldrum, Malcolm McDonald

ISBN 13: 9780333645635

Format: Paperback (320 pages)
Publisher: Palgrave Macmillan
Published: 20 Nov 1995

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The Marketing Audit: Translating Marketing Theory into Practice (Marketing Series: Practitioner)

by Malcolm McDonald, John Leppard

ISBN 13: 9780750617062

Format: Paperback (192 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 11 Oct 1993
Other Format: Paperback

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How to Sell a Service: Guidelines for Effective Selling in a Service Business (Marketing S.)

by Malcolm McDonald

ISBN 13: 9780434912292

Format: Hardcover (160 pages)
Publisher: William Heinemann Ltd
Published: 27 Apr 1986

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Marketing Planning for Services (Marketing S.)

by Malcolm McDonald, Adrian Payne

ISBN 13: 9780750625494

Format: Hardcover (336 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 30 Nov 1995
Other Format: Paperback

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Marketing Plans (Professional Development S.)

by Malcolm McDonald

ISBN 13: 9780750622134

Format: Paperback (360 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 13 Feb 1995
Other Format: Paperback

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Marketing Due Diligence: Reconnecting Strategy to Share Price

by Keith Ward, Malcolm McDonald, Brian Smith

ISBN 13: 9780750667272

Format: Paperback (300 pages)
Publisher: A Butterworth-Heinemann Title
Published: 17 Oct 2005
Other Format: Illustrated

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Key Account Plans: The Practitioners Guide to Profitable Planning

by Lynette Ryals,Malcolm McDonald

ISBN 13: 9780750683678

Format: Paperback (408 pages)
Publisher: A Butterworth-Heinemann Title
Published: 10 Dec 2007

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Marketing Plans That Work

by Malcolm McDonald,Warren Keegan

ISBN 13: 9780750673075

Format: Paperback (264 pages)
Publisher: A Butterworth-Heinemann Title
Published: 30 Nov 2001
Other Format: Paperback

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How Come Your Marketing Plans Aren't Working ?: The Essential Guide to Marketing Planning (If You're So Brilliant)

by Malcolm Mcdonald

ISBN 13: 9780749437268

Format: Paperback (208 pages)
Publisher: Kogan Page
Published: 03 Apr 2002

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Marketing Plans

by Malcolm McDonald

ISBN 13: 9780750601078

Format: Paperback (230 pages)
Publisher: Butterworth-Heinemann
Published: 01 Mar 1991
Other Format: Paperback

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Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy

by Malcolm McDonald

ISBN 13: 9780749451493

Format: Paperback (208 pages)
Publisher: Kogan Page
Published: 03 Nov 2007

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Marketing Plans: How to prepare them, how to use them

by Malcolm McDonald

ISBN 13: 9780750683869

Format: Paperback (704 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 13 Mar 2007
Other Format: Paperback

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